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How to Use Blogging to Build Your Email Marketing

Posted on 6:16 AM by Unknown

List Building Strategy 3: How to Use Blogging to Build Your Email Marketing Lists for Your B2B Email Marketing Campaign

Blogging is one way of building your email marketing lists for your B2B email marketing campaign. A blog is a platform where bloggers write about any topic that they are comfortable with, except those explicitly prohibited by the hosting company. How can you use blogging to build your email marketing lists?
Here are simple steps to do in order to build your list in your email marketing business:

Step 1: Create a blog through free hosting or paid hosting.

Creating a blog is a very easy procedure; you can do this within minutes. Maintaining the blog is what is difficult. You can do it step by step though. Follow the correct procedure and you will succeed.

Step 2: Visit other blogs.

If you already have a blog then spruce it up through the following methods: by visiting other blogs, comment and subscribing. By socializing with other bloggers, you are advertising your blog and making people aware of your existence. Leave significant and well thought of comments. Subscribe to blogs you find interesting so you can contribute well to the topics. When other bloggers notice your sincerity, they would visit you in return and subscribe to your post as well. With every subscriber, you can build your email marketing list this way.

Step 3: Join social networking or social bookmarking sites.

When you join in these social sites, they allow you to post links to your site. The more social sites you join, the more chances you have of increasing your subscribers and eventually building your own email marketing business list.

Step 4: Enlist your blog in search engines and ranking sites.

By enlisting your blog in search engines, you are increasing its exposure to online users. You can use keywords to increase the chances of your blog being indexed by search engines. Keywords are the vital words that your article is focused on. Keyword density can be 1-2 % of the total word count.

Step 5: Monetize your blog.

In monetizing your blog, you also increase your chances of profiting from online surfers. When there are more peoples are willing to buy products or browse your blog, the greater the chances of them subscribing to it.

Collate all your subscribers from all the steps above. Each method above would increase your subscribers. Every bit counts in blogging, even the seemingly useless aspects. The subscribers to your blog are the clients to your emailing list too. They would help build your email marketing business list.


By Kenny Loh
 
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