Thursday, February 2, 2012
Some Pitfalls To Avoid While Designing A Popular iPhone App
Posted on 5:23 AM by Unknown
In today's mobile world nothing comes close to capturing the popularity of Apple's iPhone. One of the most popular features of this unique device is the third-party applications for it. They prove that anyone with the technical know-how can design an iPhone app. One is only limited by the imagination when it comes to designing one of these programs, but that does not mean that it will be marketable.
The only way to profit from these applications is to make them worth while to a targeted group of people, or satisfy an unmet need. Such a thing is not easy to accomplish as it requires some market research to know what people are looking for and what they need. Some of the most popular iPhone applications either meet a need such as directions to a destination, up to date financial news, or provide some other valuable service. These are the apps that people purchase. Or they are incredibly fun to use and are of the gaming variety.
Designing an iPhone app that delivers a gaming experience is a bit risky because of copyright issues. A designer really needs to be careful. If one does not create a game that is unique then they could be infringing on someone else's idea. If it is a big budget project then the patenting of the idea and involvement of intellectual property attorneys will probably be necessary. There is nothing more frustrating than investing a lot of time and money into a project only to find out that it is not marketable.
So when someone wants to design an iPhone app it is a good idea to look at what people need in their day-to-day lives. Of course there is a need to look at each group of people differently. Never try to cater to the needs of too many groups of people. Loyal consumers are far more desirable.
Creating a whole series of applications should be the goal of any business that is looking to cash in on the app craze. It takes a lot more than a basic idea or vision to design an iPhone app that is truly worth while. The technical know-how of talented programmers and designers can be costly. However, certain aspects of the programming of an app project can be outsourced to freelancers, but this can be risky. There are a lot of freelancers who take advantage of upfront payments and busy bosses.
The road to designing and marketing a product that sells well is a long one indeed, but the potential benefits are absolutely huge. You stand to make tons of money. It just depends on your vision and the willingness to follow through on it.
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