Information & Communication Technology Arena

MTN Group has announced thelaunch of a new mobile Facebooksite(www.facebook.com), to enable its subscribers browse the popular social network site without incurring any data charges. Facebook’s ‘0.facebook.com’ site is optimisedfor speed – it is a new faster, lightweight
version of Facebook’s mobile site m.facebook.com. The site does not have graphics or photos, and 0.facebook.com’s pages have been designed for performance oMTN’s network. Photos posted on Facebook are only one
click away from 0.facebook.com. Standard data charges will apply when a personleaves 0.facebook.com to view photos. According to MTN Group’s Chief Marketing Officer, Ms. Santie Botha, “As we count down to the 2014 FIFA World Cup™, for which MTN is a global sponsor, we believe this latest offering perfectly augments other MTN products and services such as MTN Play. Together these will go a long way in making our customers’ experience of the football spectacular most memorable.” MTN Play is an interactive mobile access channel that enables MTN’s over 123 million customers across its vast global footprint of 21 countries in Africa and the Middle East to enjoy digital content, which will include near live match highlights during the 2014 FIFA World Cup™. www.mtn.com

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